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For too long, sports marketing has given 99% of its attention to the 1% of mainstream sports. Simultaneously, athletes in emerging sports have been largely ignored despite their passionate fanbases - and growing brands have not been able to break into the industry.
Well, that all changes. Today.
Founder Matt Hochberg launched HSM to amplify the voices of underserved athletes and budding brands. As of June 2024, we are proud to share that 91% of all partnerships we have facilitated have been on behalf of women athletes.
In 2023, we expanded our services to include club contract representation - transforming into a full-service sports agency to better serve our athletes and further our mission of athlete advocacy. In 2024, we officially received our FIFA license - continuing to invest resources into the growing women's soccer space.
Interested in joining the movement? Get in touch or learn more about us in Morning Brew here - we can't wait to hear from you.
Corinne Quiggle x Athleta
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